Privacy Policy
Effective Date: January 1, 2024
Overview
This Privacy Policy describes how Happily, Inc. (dba: One Tap Away) (“OTA,” “we,” “us,” “our”) collects, uses, and shares information about you. This Privacy Policy applies to personal information we collect when you access or use our mobile application and related sites (the “Properties”), use our products and services (individually and collectively with the Properties, the “Services”) or otherwise interact with us. If you do not agree with the terms of this Privacy Policy, please do not continue using the Services.
By "personal information," we mean information that uniquely identifies an individual, such as your name, email addresses, phone numbers, mailing addresses, payment card information, account numbers, and government-issued identification numbers, your unique financial information, such as your credit card number; and information that we link to your unique identifier(s) or unique financial information. If information is de-linked or de-identified, we do not consider it to be personal information. For example, your postal address would not be personal information if it were included in a list of addresses without names or other unique identifiers. Business information (such as the name of a business or the business address or phone number) is not personal information.
References to OTA (or “we”) also include companies providing services to OTA and our business partners, to the extent that such parties are collecting, using, or sharing personal information for or on behalf of OTA. This Privacy Policy applies to information collected by those companies only when they provide it to OTA.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by posting the updated Privacy Policy on our website and updating the effective date at the top of this Privacy Policy. If we make material changes, we will provide you with additional notice (such as adding a statement to our website or sending you an email notification).
Information We Collect, and Information You Give to Us
We collect information you provide directly to us. For example, we collect your name, email address, mailing address, phone number(s), and other information when you register for an account; make a service request; make a purchase; request customer support; leave a review or about your experiences with OTA, Home service Providers or users or otherwise upload, link or provide content that includes personal information; or subscribe to our promotional marketing programs. If you are a Professional, we collect government identification and other personal information necessary for background, reference or license checks and we collect information about your customers in connection with the services you provide to them through our platform.
Information We Collect Automatically
When you access or use the Services or when we send you emails, we and our advertisers may use tracking technologies to automatically collect information about you. Please see our Cookie Policy to learn more about these technologies, how we use them, and how to manage or disable them. Automatically collected information may be associated with your unique browser, device identifier or Internet protocol (IP) address, but we do not consider it to be personal information unless it is linked to your unique identifier(s).
Automatically collected information includes:
Log Information. We log information such as IP address, access times, operating system, browser type and language, Internet service provider (ISP), and the web page you visited before navigating to our Services.
Usage and Session Information. We collect usage information, such as how many visitors visit a specific page, how long they stay, which links they click on, and how, when and how often they order particular services, and session information, such as mouse actions, pages visited, screen actions and other interaction patterns.
Device Information. We collect information about the computer or mobile device you use to access our Services, including the hardware model, operating system and version, unique device identifiers and mobile network information.
Location Data. If you are using mobile Services, we may collect location data directly from your mobile device if your device allows us to do so. In addition, your IP address may provide an approximate geo-location.
Transaction Information. When you purchase a service, we collect information about the transaction, such as the date and location of the purchase.
Emails. When you receive emails from us, we collect information about whether and when you opened the email, whether you clicked on the images and links in the email, and whether your computer or mobile device is capable of receiving HTML-based email.
Aggregate and Anonymized Information
We may also aggregate (group) or de-link/de-identify (anonymize) information. Aggregated, anonymized data is not personal information subject to this Privacy Policy, and we may use it to analyze usage of the Services or for any other purpose. We may also share aggregated and/or anonymized information with OTA business partners.
How We Use the Information We Collect
In general, we use the information we collect to operate our business, including:
To provide, maintain, improve and personalize the Service.
To connect users with Financial and Home Service Providers and other companies that receive or help us meet requests and orders for home-related products and services.
To process transactions, to provide and improve customer service, to communicate with you about your account, changes in our policies or other service matters, and to otherwise manage our customer relationships.
To market products and services from OTA and our and their business partners, to optimize marketing campaigns, and to analyze their effectiveness, distribution and reach.
To develop new products and services (including improving algorithms).
To detect, investigate and address technical issues, security incidents, fraudulent transactions, abuse, violations of our agreements and policies, and illegal activities.
To comply with our legal obligations and legal process.
To create aggregated or de-identified data sets.
To carry out certain short-term activities and other reasonable internal purposes related to the Services, the products or services you purchase through us or your ongoing relationship with us.
To perform other business purposes described at the time the information is collected or as otherwise set forth in applicable data privacy laws.
OTA will not collect additional categories of personal information or use the personal information we collect for materially different, unrelated, or incompatible purposes without providing you notice.
How We Share Information
Except as described in this Privacy Policy, we do not sell or rent your personal information to any third party. If we share your personal information, we do so only as follows:
Companies Providing Services to OTA
We share information with third-party vendors, consultants, and other service providers that are providing business services through the OTA mobile application. For instance, we may share information about you with a third-party service provider that hosts the Properties, provides call center or other customer service, creates reports or other products ordered by users, sends out emails, serves ads to you on the Properties or on a third-party platform, or monitors or analyzes Services data. Such companies will have access to personal information only as necessary to carry out their work and are prohibited from using it for any other purpose.
User-Directed Disclosures
We share your personal information when you direct us to do something that requires its disclosure or when you otherwise provide your consent. For example, if you seek a Professional through the Services, we may provide your personal information to the Professional and the Professional’s information to you.
Partners
We share your personal information in connection with Services offered to you in conjunction with our partners or in connection with partner programs or promotions. If you request, access or use our Services through our partners or if you request access or use their services through our Properties, both OTA and the partner may receive your personal information. For example, if you sign up with OTA, request services from OTA partners or consent to receive communications from OTA through a partner-promoted or co-branded website or within a partner’s store, OTA and that partner may share your personal information with each other. We may also disclose your personal information to partners if you participate in their promotion offered through us or you purchase or request information about a partner’s products or services from us. For example, if we offer a discount on a partner product or service through a marketing email or a website link, we may disclose to the partner personal information about our users who contact us or visit the partner’s website or their users who visit our website.
Compliance with Laws and Policies; Protection of Rights
We may disclose your personal information if we believe disclosure is necessary to comply with any applicable law, regulation, or legal process, to cooperate with government or law enforcement, or to avoid legal liability; to resolve complaints or disputes; to investigate and resolve technical issues, security incidents, fraud, abuse, and illegal activities; if we believe your actions are inconsistent with the spirit or language of our user agreements or policies; or to protect the rights, reputation, safety and property of OTA or others.
Strategic Transactions
We may disclose personal information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business or in a bankruptcy, liquidation, dissolution or similar transaction. In the event that we or all of our assets are acquired in such a transaction, our collected information would be one of the transferred assets.
Professional Information
We do not consider the business information of Professionals to be personal information. Accordingly, we may share Professionals’ business names, owner/proprietor names, business contact information and other information with third parties for any purpose.
We take reasonable measures, including administrative, technical, and physical safeguards, to restrict access to your personal information and help protect it from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. For example, when you enter a credit card number on the Properties, we encrypt that information in transit over the Internet and when stored. However, no such measure is 100% secure.
Third-Party Websites or Services
The OTA website may contain links to other third-party websites and services, either directly or through advertisements on OTA’s website. OTA is not responsible for the content or privacy practices of websites operated by third parties, including our advertising partners and networks. We encourage you to review the privacy policies of third-party websites and services before providing any information to them.
Managing Your Personal Information
Account Information
You may access, update and correct your online account information at any time by logging into your online account and updating your preferences. If you wish to delete your account, you may do so through the mobile applications or email us at support@onetapaway.com. Please note that, even if your account is deleted, information that you chose to provide in a public area of the Services (such as reviews and projects) may remain visible to the public and may remain in the accounts of or be otherwise retained by users, Professionals and other third parties with whom such information has been shared, and we may retain your information as required by law or for legitimate business purposes. We may also retain cached or archived copies of your information.
Promotional Communications
Receiving promotional text (SMS) messages, emails and direct mail from OTA is completely voluntary, and you may opt out at any time. To opt out of promotional communications from OTA, you can contact OTA customer service at support@onetapaway.com.
Please note that even if you opt out, we may still send you non-promotional communications, such as emails about site outages, your online account or service requests that you have submitted.
Communications By Third Parties
To opt out from receiving promotional communications from OTA or other third party, or to make requests regarding your personal information or other information held by them, you should contact them directly.
State-Specific Rights
Your California Resident Privacy Rights
Under the California Consumer Privacy Act or CCPA, California residents have certain rights regarding their personal information, including:
The right to know the categories of personal information we’ve collected about them and the categories of sources from which we got the information (see Information We Collect);
The right to know the business purposes for which we’ve shared their personal information (see How We Use Information We Collect);
The right to know the categories of third parties with whom we’ve shared their personal information (see How We Share Information We Collect);
The right to access the specific pieces of their personal information we’ve collected and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below); and
The right to not be discriminated against for exercising their CCPA privacy rights.
The right to correct inaccurate personal information;
As of January 1, 2023, the right to opt-out of sharing your personal information with third parties for the purposes of targeted behavioral advertising; and
As of January 1, 2023, the right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CCPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CCPA does not deem to be sales. In addition, please note that the CCPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Nevada Resident Privacy Rights
If you are a resident of Nevada, you have the right to opt out of the sale of certain kinds of personal information (such as name, physical address, email address, telephone number and other personal information collected through a website) to purchasers that will then license or sell the covered information to additional persons. You can exercise this right by emailing us at support@onetapaway.com with the subject line “Nevada Do Not Sell Request.” Nevada law specifies various transactions that are excluded from the definition of “sale”; if you exercise this opt-out right, you will not be opted out from transactions that the law does not deem to be sales.
Your Virginia Resident Privacy Rights (Effective January 1, 2023)
Under Virginia’s Consumer Data Protection Act, effective as of January 1, 2023, Virginia residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the VCDPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the VCDPA does not deem to be sales. In addition, please note that the VCDPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us support@onetapaway.com.
Your Colorado Resident Privacy Rights (Effective July 1, 2023)
Under Colorado’s Consumer Privacy Act, effective as of July 1, 2023, Colorado residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CPA does not deem to be sales. In addition, please note that the CPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Connecticut Resident Privacy Rights (Effective July 1, 2023)
Under Colorado’s Data Privacy Act, effective as of July 1, 2023, Connecticut residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CDPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CDPA does not deem to be sales. In addition, please note that the CDPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Utah Resident Privacy Rights (Effective December 31, 2023)
Under Utah’s Consumer Privacy Act, effective as of December 31, 2023, Utah residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below); and
The right to opt-out of targeted advertising (see below).
For purposes of these rights, “sold” and “business purpose” have the meanings given in the UCPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the UCPA does not deem to be sales. In addition, please note that the UCPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Retention
OTA retains personal information as long as it is needed for business or legal purposes. We retain transactional information for at least seven years to ensure we can perform legitimate business functions, such as accounting for tax obligations. We also retain your information as necessary to comply with our legal obligations, resolve disputes and enforce our terms and policies.
Governing Law; Visitors Residing Outside the United States
OTA’s website and services are hosted and performed in the United States. This Privacy Policy is subject the laws of the United States of America and the State of Delaware, without regard to conflict of law principles. If you reside outside of the United States, you are responsible for complying with local laws in connection with your use of the Services, and you consent to the collection, transfer, storage, and use of your personal information in the United States in accordance with this Privacy Policy.
The laws governing processing of personal information vary depending on the jurisdiction in which you reside. To the extent the laws of your jurisdiction are more restrictive than the terms of this Privacy Policy, it is OTA’s policy to follow the requirements of those laws to the extent those laws are applicable to OTA’s activities or your personal information.
Privacy Policy
Effective Date: January 1, 2024
Overview
This Privacy Policy describes how Happily, Inc. (dba: One Tap Away) (“OTA,” “we,” “us,” “our”) collects, uses, and shares information about you. This Privacy Policy applies to personal information we collect when you access or use our mobile application and related sites (the “Properties”), use our products and services (individually and collectively with the Properties, the “Services”) or otherwise interact with us. If you do not agree with the terms of this Privacy Policy, please do not continue using the Services.
By "personal information," we mean information that uniquely identifies an individual, such as your name, email addresses, phone numbers, mailing addresses, payment card information, account numbers, and government-issued identification numbers, your unique financial information, such as your credit card number; and information that we link to your unique identifier(s) or unique financial information. If information is de-linked or de-identified, we do not consider it to be personal information. For example, your postal address would not be personal information if it were included in a list of addresses without names or other unique identifiers. Business information (such as the name of a business or the business address or phone number) is not personal information.
References to OTA (or “we”) also include companies providing services to OTA and our business partners, to the extent that such parties are collecting, using, or sharing personal information for or on behalf of OTA. This Privacy Policy applies to information collected by those companies only when they provide it to OTA.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by posting the updated Privacy Policy on our website and updating the effective date at the top of this Privacy Policy. If we make material changes, we will provide you with additional notice (such as adding a statement to our website or sending you an email notification).
Information We Collect, and Information You Give to Us
We collect information you provide directly to us. For example, we collect your name, email address, mailing address, phone number(s), and other information when you register for an account; make a service request; make a purchase; request customer support; leave a review or about your experiences with OTA, Home service Providers or users or otherwise upload, link or provide content that includes personal information; or subscribe to our promotional marketing programs. If you are a Professional, we collect government identification and other personal information necessary for background, reference or license checks and we collect information about your customers in connection with the services you provide to them through our platform.
Information We Collect Automatically
When you access or use the Services or when we send you emails, we and our advertisers may use tracking technologies to automatically collect information about you. Please see our Cookie Policy to learn more about these technologies, how we use them, and how to manage or disable them. Automatically collected information may be associated with your unique browser, device identifier or Internet protocol (IP) address, but we do not consider it to be personal information unless it is linked to your unique identifier(s).
Automatically collected information includes:
Log Information. We log information such as IP address, access times, operating system, browser type and language, Internet service provider (ISP), and the web page you visited before navigating to our Services.
Usage and Session Information. We collect usage information, such as how many visitors visit a specific page, how long they stay, which links they click on, and how, when and how often they order particular services, and session information, such as mouse actions, pages visited, screen actions and other interaction patterns.
Device Information. We collect information about the computer or mobile device you use to access our Services, including the hardware model, operating system and version, unique device identifiers and mobile network information.
Location Data. If you are using mobile Services, we may collect location data directly from your mobile device if your device allows us to do so. In addition, your IP address may provide an approximate geo-location.
Transaction Information. When you purchase a service, we collect information about the transaction, such as the date and location of the purchase.
Emails. When you receive emails from us, we collect information about whether and when you opened the email, whether you clicked on the images and links in the email, and whether your computer or mobile device is capable of receiving HTML-based email.
Aggregate and Anonymized Information
We may also aggregate (group) or de-link/de-identify (anonymize) information. Aggregated, anonymized data is not personal information subject to this Privacy Policy, and we may use it to analyze usage of the Services or for any other purpose. We may also share aggregated and/or anonymized information with OTA business partners.
How We Use the Information We Collect
In general, we use the information we collect to operate our business, including:
To provide, maintain, improve and personalize the Service.
To connect users with Financial and Home Service Providers and other companies that receive or help us meet requests and orders for home-related products and services.
To process transactions, to provide and improve customer service, to communicate with you about your account, changes in our policies or other service matters, and to otherwise manage our customer relationships.
To market products and services from OTA and our and their business partners, to optimize marketing campaigns, and to analyze their effectiveness, distribution and reach.
To develop new products and services (including improving algorithms).
To detect, investigate and address technical issues, security incidents, fraudulent transactions, abuse, violations of our agreements and policies, and illegal activities.
To comply with our legal obligations and legal process.
To create aggregated or de-identified data sets.
To carry out certain short-term activities and other reasonable internal purposes related to the Services, the products or services you purchase through us or your ongoing relationship with us.
To perform other business purposes described at the time the information is collected or as otherwise set forth in applicable data privacy laws.
OTA will not collect additional categories of personal information or use the personal information we collect for materially different, unrelated, or incompatible purposes without providing you notice.
How We Share Information
Except as described in this Privacy Policy, we do not sell or rent your personal information to any third party. If we share your personal information, we do so only as follows:
Companies Providing Services to OTA
We share information with third-party vendors, consultants, and other service providers that are providing business services through the OTA mobile application. For instance, we may share information about you with a third-party service provider that hosts the Properties, provides call center or other customer service, creates reports or other products ordered by users, sends out emails, serves ads to you on the Properties or on a third-party platform, or monitors or analyzes Services data. Such companies will have access to personal information only as necessary to carry out their work and are prohibited from using it for any other purpose.
User-Directed Disclosures
We share your personal information when you direct us to do something that requires its disclosure or when you otherwise provide your consent. For example, if you seek a Professional through the Services, we may provide your personal information to the Professional and the Professional’s information to you.
Partners
We share your personal information in connection with Services offered to you in conjunction with our partners or in connection with partner programs or promotions. If you request, access or use our Services through our partners or if you request access or use their services through our Properties, both OTA and the partner may receive your personal information. For example, if you sign up with OTA, request services from OTA partners or consent to receive communications from OTA through a partner-promoted or co-branded website or within a partner’s store, OTA and that partner may share your personal information with each other. We may also disclose your personal information to partners if you participate in their promotion offered through us or you purchase or request information about a partner’s products or services from us. For example, if we offer a discount on a partner product or service through a marketing email or a website link, we may disclose to the partner personal information about our users who contact us or visit the partner’s website or their users who visit our website.
Compliance with Laws and Policies; Protection of Rights
We may disclose your personal information if we believe disclosure is necessary to comply with any applicable law, regulation, or legal process, to cooperate with government or law enforcement, or to avoid legal liability; to resolve complaints or disputes; to investigate and resolve technical issues, security incidents, fraud, abuse, and illegal activities; if we believe your actions are inconsistent with the spirit or language of our user agreements or policies; or to protect the rights, reputation, safety and property of OTA or others.
Strategic Transactions
We may disclose personal information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business or in a bankruptcy, liquidation, dissolution or similar transaction. In the event that we or all of our assets are acquired in such a transaction, our collected information would be one of the transferred assets.
Professional Information
We do not consider the business information of Professionals to be personal information. Accordingly, we may share Professionals’ business names, owner/proprietor names, business contact information and other information with third parties for any purpose.
We take reasonable measures, including administrative, technical, and physical safeguards, to restrict access to your personal information and help protect it from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. For example, when you enter a credit card number on the Properties, we encrypt that information in transit over the Internet and when stored. However, no such measure is 100% secure.
Third-Party Websites or Services
The OTA website may contain links to other third-party websites and services, either directly or through advertisements on OTA’s website. OTA is not responsible for the content or privacy practices of websites operated by third parties, including our advertising partners and networks. We encourage you to review the privacy policies of third-party websites and services before providing any information to them.
Managing Your Personal Information
Account Information
You may access, update and correct your online account information at any time by logging into your online account and updating your preferences. If you wish to delete your account, you may do so through the mobile applications or email us at support@onetapaway.com. Please note that, even if your account is deleted, information that you chose to provide in a public area of the Services (such as reviews and projects) may remain visible to the public and may remain in the accounts of or be otherwise retained by users, Professionals and other third parties with whom such information has been shared, and we may retain your information as required by law or for legitimate business purposes. We may also retain cached or archived copies of your information.
Promotional Communications
Receiving promotional text (SMS) messages, emails and direct mail from OTA is completely voluntary, and you may opt out at any time. To opt out of promotional communications from OTA, you can contact OTA customer service at support@onetapaway.com.
Please note that even if you opt out, we may still send you non-promotional communications, such as emails about site outages, your online account or service requests that you have submitted.
Communications By Third Parties
To opt out from receiving promotional communications from OTA or other third party, or to make requests regarding your personal information or other information held by them, you should contact them directly.
State-Specific Rights
Your California Resident Privacy Rights
Under the California Consumer Privacy Act or CCPA, California residents have certain rights regarding their personal information, including:
The right to know the categories of personal information we’ve collected about them and the categories of sources from which we got the information (see Information We Collect);
The right to know the business purposes for which we’ve shared their personal information (see How We Use Information We Collect);
The right to know the categories of third parties with whom we’ve shared their personal information (see How We Share Information We Collect);
The right to access the specific pieces of their personal information we’ve collected and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below); and
The right to not be discriminated against for exercising their CCPA privacy rights.
The right to correct inaccurate personal information;
As of January 1, 2023, the right to opt-out of sharing your personal information with third parties for the purposes of targeted behavioral advertising; and
As of January 1, 2023, the right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CCPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CCPA does not deem to be sales. In addition, please note that the CCPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Nevada Resident Privacy Rights
If you are a resident of Nevada, you have the right to opt out of the sale of certain kinds of personal information (such as name, physical address, email address, telephone number and other personal information collected through a website) to purchasers that will then license or sell the covered information to additional persons. You can exercise this right by emailing us at support@onetapaway.com with the subject line “Nevada Do Not Sell Request.” Nevada law specifies various transactions that are excluded from the definition of “sale”; if you exercise this opt-out right, you will not be opted out from transactions that the law does not deem to be sales.
Your Virginia Resident Privacy Rights (Effective January 1, 2023)
Under Virginia’s Consumer Data Protection Act, effective as of January 1, 2023, Virginia residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the VCDPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the VCDPA does not deem to be sales. In addition, please note that the VCDPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us support@onetapaway.com.
Your Colorado Resident Privacy Rights (Effective July 1, 2023)
Under Colorado’s Consumer Privacy Act, effective as of July 1, 2023, Colorado residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CPA does not deem to be sales. In addition, please note that the CPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Connecticut Resident Privacy Rights (Effective July 1, 2023)
Under Colorado’s Data Privacy Act, effective as of July 1, 2023, Connecticut residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CDPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CDPA does not deem to be sales. In addition, please note that the CDPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Utah Resident Privacy Rights (Effective December 31, 2023)
Under Utah’s Consumer Privacy Act, effective as of December 31, 2023, Utah residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below); and
The right to opt-out of targeted advertising (see below).
For purposes of these rights, “sold” and “business purpose” have the meanings given in the UCPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the UCPA does not deem to be sales. In addition, please note that the UCPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Retention
OTA retains personal information as long as it is needed for business or legal purposes. We retain transactional information for at least seven years to ensure we can perform legitimate business functions, such as accounting for tax obligations. We also retain your information as necessary to comply with our legal obligations, resolve disputes and enforce our terms and policies.
Governing Law; Visitors Residing Outside the United States
OTA’s website and services are hosted and performed in the United States. This Privacy Policy is subject the laws of the United States of America and the State of Delaware, without regard to conflict of law principles. If you reside outside of the United States, you are responsible for complying with local laws in connection with your use of the Services, and you consent to the collection, transfer, storage, and use of your personal information in the United States in accordance with this Privacy Policy.
The laws governing processing of personal information vary depending on the jurisdiction in which you reside. To the extent the laws of your jurisdiction are more restrictive than the terms of this Privacy Policy, it is OTA’s policy to follow the requirements of those laws to the extent those laws are applicable to OTA’s activities or your personal information.
Privacy Policy
Effective Date: January 1, 2024
Overview
This Privacy Policy describes how Happily, Inc. (dba: One Tap Away) (“OTA,” “we,” “us,” “our”) collects, uses, and shares information about you. This Privacy Policy applies to personal information we collect when you access or use our mobile application and related sites (the “Properties”), use our products and services (individually and collectively with the Properties, the “Services”) or otherwise interact with us. If you do not agree with the terms of this Privacy Policy, please do not continue using the Services.
By "personal information," we mean information that uniquely identifies an individual, such as your name, email addresses, phone numbers, mailing addresses, payment card information, account numbers, and government-issued identification numbers, your unique financial information, such as your credit card number; and information that we link to your unique identifier(s) or unique financial information. If information is de-linked or de-identified, we do not consider it to be personal information. For example, your postal address would not be personal information if it were included in a list of addresses without names or other unique identifiers. Business information (such as the name of a business or the business address or phone number) is not personal information.
References to OTA (or “we”) also include companies providing services to OTA and our business partners, to the extent that such parties are collecting, using, or sharing personal information for or on behalf of OTA. This Privacy Policy applies to information collected by those companies only when they provide it to OTA.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by posting the updated Privacy Policy on our website and updating the effective date at the top of this Privacy Policy. If we make material changes, we will provide you with additional notice (such as adding a statement to our website or sending you an email notification).
Information We Collect, and Information You Give to Us
We collect information you provide directly to us. For example, we collect your name, email address, mailing address, phone number(s), and other information when you register for an account; make a service request; make a purchase; request customer support; leave a review or about your experiences with OTA, Home service Providers or users or otherwise upload, link or provide content that includes personal information; or subscribe to our promotional marketing programs. If you are a Professional, we collect government identification and other personal information necessary for background, reference or license checks and we collect information about your customers in connection with the services you provide to them through our platform.
Information We Collect Automatically
When you access or use the Services or when we send you emails, we and our advertisers may use tracking technologies to automatically collect information about you. Please see our Cookie Policy to learn more about these technologies, how we use them, and how to manage or disable them. Automatically collected information may be associated with your unique browser, device identifier or Internet protocol (IP) address, but we do not consider it to be personal information unless it is linked to your unique identifier(s).
Automatically collected information includes:
Log Information. We log information such as IP address, access times, operating system, browser type and language, Internet service provider (ISP), and the web page you visited before navigating to our Services.
Usage and Session Information. We collect usage information, such as how many visitors visit a specific page, how long they stay, which links they click on, and how, when and how often they order particular services, and session information, such as mouse actions, pages visited, screen actions and other interaction patterns.
Device Information. We collect information about the computer or mobile device you use to access our Services, including the hardware model, operating system and version, unique device identifiers and mobile network information.
Location Data. If you are using mobile Services, we may collect location data directly from your mobile device if your device allows us to do so. In addition, your IP address may provide an approximate geo-location.
Transaction Information. When you purchase a service, we collect information about the transaction, such as the date and location of the purchase.
Emails. When you receive emails from us, we collect information about whether and when you opened the email, whether you clicked on the images and links in the email, and whether your computer or mobile device is capable of receiving HTML-based email.
Aggregate and Anonymized Information
We may also aggregate (group) or de-link/de-identify (anonymize) information. Aggregated, anonymized data is not personal information subject to this Privacy Policy, and we may use it to analyze usage of the Services or for any other purpose. We may also share aggregated and/or anonymized information with OTA business partners.
How We Use the Information We Collect
In general, we use the information we collect to operate our business, including:
To provide, maintain, improve and personalize the Service.
To connect users with Financial and Home Service Providers and other companies that receive or help us meet requests and orders for home-related products and services.
To process transactions, to provide and improve customer service, to communicate with you about your account, changes in our policies or other service matters, and to otherwise manage our customer relationships.
To market products and services from OTA and our and their business partners, to optimize marketing campaigns, and to analyze their effectiveness, distribution and reach.
To develop new products and services (including improving algorithms).
To detect, investigate and address technical issues, security incidents, fraudulent transactions, abuse, violations of our agreements and policies, and illegal activities.
To comply with our legal obligations and legal process.
To create aggregated or de-identified data sets.
To carry out certain short-term activities and other reasonable internal purposes related to the Services, the products or services you purchase through us or your ongoing relationship with us.
To perform other business purposes described at the time the information is collected or as otherwise set forth in applicable data privacy laws.
OTA will not collect additional categories of personal information or use the personal information we collect for materially different, unrelated, or incompatible purposes without providing you notice.
How We Share Information
Except as described in this Privacy Policy, we do not sell or rent your personal information to any third party. If we share your personal information, we do so only as follows:
Companies Providing Services to OTA
We share information with third-party vendors, consultants, and other service providers that are providing business services through the OTA mobile application. For instance, we may share information about you with a third-party service provider that hosts the Properties, provides call center or other customer service, creates reports or other products ordered by users, sends out emails, serves ads to you on the Properties or on a third-party platform, or monitors or analyzes Services data. Such companies will have access to personal information only as necessary to carry out their work and are prohibited from using it for any other purpose.
User-Directed Disclosures
We share your personal information when you direct us to do something that requires its disclosure or when you otherwise provide your consent. For example, if you seek a Professional through the Services, we may provide your personal information to the Professional and the Professional’s information to you.
Partners
We share your personal information in connection with Services offered to you in conjunction with our partners or in connection with partner programs or promotions. If you request, access or use our Services through our partners or if you request access or use their services through our Properties, both OTA and the partner may receive your personal information. For example, if you sign up with OTA, request services from OTA partners or consent to receive communications from OTA through a partner-promoted or co-branded website or within a partner’s store, OTA and that partner may share your personal information with each other. We may also disclose your personal information to partners if you participate in their promotion offered through us or you purchase or request information about a partner’s products or services from us. For example, if we offer a discount on a partner product or service through a marketing email or a website link, we may disclose to the partner personal information about our users who contact us or visit the partner’s website or their users who visit our website.
Compliance with Laws and Policies; Protection of Rights
We may disclose your personal information if we believe disclosure is necessary to comply with any applicable law, regulation, or legal process, to cooperate with government or law enforcement, or to avoid legal liability; to resolve complaints or disputes; to investigate and resolve technical issues, security incidents, fraud, abuse, and illegal activities; if we believe your actions are inconsistent with the spirit or language of our user agreements or policies; or to protect the rights, reputation, safety and property of OTA or others.
Strategic Transactions
We may disclose personal information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business or in a bankruptcy, liquidation, dissolution or similar transaction. In the event that we or all of our assets are acquired in such a transaction, our collected information would be one of the transferred assets.
Professional Information
We do not consider the business information of Professionals to be personal information. Accordingly, we may share Professionals’ business names, owner/proprietor names, business contact information and other information with third parties for any purpose.
We take reasonable measures, including administrative, technical, and physical safeguards, to restrict access to your personal information and help protect it from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. For example, when you enter a credit card number on the Properties, we encrypt that information in transit over the Internet and when stored. However, no such measure is 100% secure.
Third-Party Websites or Services
The OTA website may contain links to other third-party websites and services, either directly or through advertisements on OTA’s website. OTA is not responsible for the content or privacy practices of websites operated by third parties, including our advertising partners and networks. We encourage you to review the privacy policies of third-party websites and services before providing any information to them.
Managing Your Personal Information
Account Information
You may access, update and correct your online account information at any time by logging into your online account and updating your preferences. If you wish to delete your account, you may do so through the mobile applications or email us at support@onetapaway.com. Please note that, even if your account is deleted, information that you chose to provide in a public area of the Services (such as reviews and projects) may remain visible to the public and may remain in the accounts of or be otherwise retained by users, Professionals and other third parties with whom such information has been shared, and we may retain your information as required by law or for legitimate business purposes. We may also retain cached or archived copies of your information.
Promotional Communications
Receiving promotional text (SMS) messages, emails and direct mail from OTA is completely voluntary, and you may opt out at any time. To opt out of promotional communications from OTA, you can contact OTA customer service at support@onetapaway.com.
Please note that even if you opt out, we may still send you non-promotional communications, such as emails about site outages, your online account or service requests that you have submitted.
Communications By Third Parties
To opt out from receiving promotional communications from OTA or other third party, or to make requests regarding your personal information or other information held by them, you should contact them directly.
State-Specific Rights
Your California Resident Privacy Rights
Under the California Consumer Privacy Act or CCPA, California residents have certain rights regarding their personal information, including:
The right to know the categories of personal information we’ve collected about them and the categories of sources from which we got the information (see Information We Collect);
The right to know the business purposes for which we’ve shared their personal information (see How We Use Information We Collect);
The right to know the categories of third parties with whom we’ve shared their personal information (see How We Share Information We Collect);
The right to access the specific pieces of their personal information we’ve collected and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below); and
The right to not be discriminated against for exercising their CCPA privacy rights.
The right to correct inaccurate personal information;
As of January 1, 2023, the right to opt-out of sharing your personal information with third parties for the purposes of targeted behavioral advertising; and
As of January 1, 2023, the right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CCPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CCPA does not deem to be sales. In addition, please note that the CCPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Nevada Resident Privacy Rights
If you are a resident of Nevada, you have the right to opt out of the sale of certain kinds of personal information (such as name, physical address, email address, telephone number and other personal information collected through a website) to purchasers that will then license or sell the covered information to additional persons. You can exercise this right by emailing us at support@onetapaway.com with the subject line “Nevada Do Not Sell Request.” Nevada law specifies various transactions that are excluded from the definition of “sale”; if you exercise this opt-out right, you will not be opted out from transactions that the law does not deem to be sales.
Your Virginia Resident Privacy Rights (Effective January 1, 2023)
Under Virginia’s Consumer Data Protection Act, effective as of January 1, 2023, Virginia residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the VCDPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the VCDPA does not deem to be sales. In addition, please note that the VCDPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us support@onetapaway.com.
Your Colorado Resident Privacy Rights (Effective July 1, 2023)
Under Colorado’s Consumer Privacy Act, effective as of July 1, 2023, Colorado residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CPA does not deem to be sales. In addition, please note that the CPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Connecticut Resident Privacy Rights (Effective July 1, 2023)
Under Colorado’s Data Privacy Act, effective as of July 1, 2023, Connecticut residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below);
The right to opt-out of targeted advertising (see below); and
The right to request correction of inaccurate personal information and to request to limit disclosure or use of your sensitive personal information. Please note, however, that any right to request correction is limited by the legal rights of OTA and its users relating to content on the Properties, including without limitation legally protected rights related to freedom of speech.
For purposes of these rights, “sold” and “business purpose” have the meanings given in the CDPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the CDPA does not deem to be sales. In addition, please note that the CDPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Your Utah Resident Privacy Rights (Effective December 31, 2023)
Under Utah’s Consumer Privacy Act, effective as of December 31, 2023, Utah residents have certain rights regarding their personal information, including:
The right to access the specific pieces of their personal information we’ve collected (see Information We Collect) and to request that we delete personal information, subject to certain exceptions (see below);
The right to opt out of the sale of their personal information (see below); and
The right to opt-out of targeted advertising (see below).
For purposes of these rights, “sold” and “business purpose” have the meanings given in the UCPA. For example, if you submit an opt-out request, you will not be opted out from transactions that the UCPA does not deem to be sales. In addition, please note that the UCPA does not require us to delete personal information that we need to maintain for certain purposes.
To exercise the access and deletion rights described above, you may submit a verifiable consumer request to us at support@onetapaway.com.
Retention
OTA retains personal information as long as it is needed for business or legal purposes. We retain transactional information for at least seven years to ensure we can perform legitimate business functions, such as accounting for tax obligations. We also retain your information as necessary to comply with our legal obligations, resolve disputes and enforce our terms and policies.
Governing Law; Visitors Residing Outside the United States
OTA’s website and services are hosted and performed in the United States. This Privacy Policy is subject the laws of the United States of America and the State of Delaware, without regard to conflict of law principles. If you reside outside of the United States, you are responsible for complying with local laws in connection with your use of the Services, and you consent to the collection, transfer, storage, and use of your personal information in the United States in accordance with this Privacy Policy.
The laws governing processing of personal information vary depending on the jurisdiction in which you reside. To the extent the laws of your jurisdiction are more restrictive than the terms of this Privacy Policy, it is OTA’s policy to follow the requirements of those laws to the extent those laws are applicable to OTA’s activities or your personal information.